Boafo Agent
AI sales agent for small business

An AI Sales Agent That Sells Like Your Best Rep, On Repeat

Boafo Agent gives small businesses an AI sales agent that engages every visitor, qualifies them against your ICP, books discovery calls and follows up automatically, without hiring a BDR.

Live in production with real customers. Trained on your business before launch.

What's getting in the way today

  • Founder-led sales eats your week and limits growth.
  • Hiring a BDR costs £35k+ before commission with no guarantee.
  • Most enquiries arrive out of hours and go cold.
  • Generic chatbots scare off serious buyers.
  • Follow-up sequences fall over after week two.

How an AI sales agent works for a small business

Boafo Agent runs the qualification interview a senior BDR would run, scores leads against your ICP and books sales-ready prospects directly onto your calendar.

It runs branded follow-up sequences for warm leads, email and SMS, and re-engages dormant prospects on a schedule you control.

Founders see only sales-ready meetings on the calendar. No more first-touch calls that should never have happened.

Example conversation

Visitor:How does pricing work for a 30-person agency?
AI:Sure, quick question so I quote properly: roughly how many client retainers do you manage today?
Visitor:About 18.
AI:Got it, that maps to our Growth tier. Want me to book you a 20-min walkthrough this week?

Why teams choose Boafo Agent for this

BDR-style qualification

Asks the questions your top rep would ask.

Auto-books sales-ready leads

Right time, right calendar, Meet link attached.

Branded follow-up sequences

Email and SMS, on-brand, configurable cadence.

24/7

Saturday enquiries qualified before Monday morning.

No BDR hire required

Founder gets a pipeline without a payroll line.

CRM-friendly

HubSpot, Pipedrive, Salesforce or any webhook.

Where the ROI shows up

Cost vs hiring a BDR
~£99/mo vs £35k+/yr
flat fee
Sales meetings booked
2-3×
vs static contact forms
Time to first sales call
Days
vs months to hire and ramp a BDR

For a founder-led small business the maths is obvious: a flat-fee AI sales agent costs a fraction of a BDR, works overnight and never needs onboarding twice.

AI sales agent vs hiring a BDR

FeatureBoafo AgentJunior BDR hire
Year-one cost~£1.2k£35k-£50k + commission
Time to ramp1 week3-6 months
Coverage24/7Business hours
Sick / churn riskNoneReal
Avg time to first responseSecondsHours
Audit trailFull transcriptCRM notes

Industry examples

Agencies

Qualifies retainer-fit prospects by client volume and books partner calls.

SaaS founders

Qualifies MRR, team size and use case before booking AE time.

Consultants

Filters fee-range fit and books discovery calls only with budgeted buyers.

Property

Qualifies vendor and landlord enquiries before booking valuations.

B2B services

Books only ICP-fit demos and routes nurture-stage prospects to email.

Trades

Qualifies job size and timeline before site visits.

Live in production

Live with UK SMEs across services, SaaS and property qualifying inbound leads against custom ICP rules.

Read customer stories →

Frequently asked questions

How is this different from your AI sales agent page?

This page is the small-business-fit version, packaging, pricing and onboarding tuned for founders and teams under 50. The underlying tech is the same.

Will it replace my BDR hire?

For most small businesses, yes, at least until you're ready to scale into named accounts. The AI covers inbound and re-engagement at a fraction of the cost.

Can it book sales-ready meetings?

Yes, directly into Google Calendar with a Google Meet link, only when the lead clears your ICP rules.

Does it follow up with warm leads?

Yes, branded email and SMS sequences with cadence and content you control.

Will it integrate with our CRM?

Yes, HubSpot, Pipedrive, Salesforce, or any webhook. Email + Google Sheets out of the box.

What does it cost?

From £99/month flat, plus fixed-price onboarding from £499 (self-onboard waives it).

How fast can we go live?

About a week. We agree the ICP rules, train on your offer, run a small pilot before scaling.

What if a lead disqualifies and shouldn't have?

Borderline cases are flagged 'review' so a human checks before disqualification. We tune the rules with you weekly.

See it work on your own site.

Book a 20-minute demo. We train your agent on your live website before we meet, then show it answering your real customer questions. You leave with a working agent and a quote, or nothing changes.